Digital Marketing Articles

How important email marketing is for increasing sales

Opening an email account is no more a strange thing. It is what you would expect of every literate or smartphone user. That is why there are up to 4 billion daily email users as of 2020.  That being said these 4 billion users can have more than one email address,...
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Strong Lead Generation Strategies for Service-Based Businesses

At the very basic level, your service-based business needs you to generate leads in order to keep going. They are the lifeblood of business, but that can sometimes get lost in the whirlwind of running a company. Sure, it’s great to get people browsing your website and...
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Why Social Media For Business is So Important in 2020

Social media for business is essential in 2020. There is no getting around the fact; if you are not using your social media channels effectively, you are missing out on custom. A recent survey of marketers found that 90% confirmed they had gained more exposure for...
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5 Easy Marketing Strategies For Small Businesses On A Tight Budget

MARKETING ON A BUDGET 5 easy marketing strategies for small businesses on a tight budget Marketing your business is extremely important but as a small business you probably do not have the money for huge marketing campaigns. Those of you with tight budgets here are 5...
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